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Why Is Toblerone In Airports?

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  1. Toblerone being in airports is a smart strategy. The distinctive triangular packaging fits snugly in travelers’ bags. It’s a famous Swiss chocolate, attracting global attention. Airport shops capitalize on this by offering a diverse range of products. Toblerone, with its unique shape and delicious taste, is often bought by travelers as gifts or personal treats. I’ve observed its popularity in duty-free shops firsthand during my travels. The brand’s presence in airports leverages impulsive buying and the desire for something special or a taste of Switzerland while on the go. It’s a clever marketing move to target a captive audience in transit.

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